Archive for July, 2010

An Update on the Exmark Outdoor Tour.

Tuesday, July 20th, 2010

We used to get asked all the time what we were doing at fishing, hunting and boating shows. Reels, guns and boats, that’s the kind of stuff you’d expect to see there. But a mower? It seemed odd…at first. Now a lot of Exmark users stop by our booth to tell us how much time they saved with their mowers. And there’s the connection.

If you’ve ever used an Exmark, then you know just how productive these babies are. So whether you’re mowing for a living or mowing your backyard, you can count on the job being done as efficiently as possible. For some of you, this means you can get back to fishing, hunting or boating before the day is done.

Our goal is to be the booth that’s buzzing with activity at all times–from entering our Grand Gear Giveaway Sweepstakes, to video games for the kids to giving away cool gifts to all those who stop by. If you’re the outdoorsy type, then you know that Cabelas is one of the places to go for an impressive selection of gear.

Our presence at outdoor shows is now expected. People love seeing us there. They love to stop by and ask a lot of technical questions. And we love talking with them and sharing our passion for the outdoors. These folks really appreciate quality and craftsmanship in a machine. We can definitely understand that.

This post is by John Cloutier, senior marketing manager at Exmark.

Giving Back

Wednesday, July 14th, 2010

Our community in Beatrice, NE is nothing short of amazing. We love being here. Working here. And for the majority of us, living here. It’s more of a family than a community. And as with any family, pitching in and helping out is the responsibility of every member. One of the ways we stay involved in our community is through the Exmark Community Giving Back Program. Recently, we made a $20,000 donation to Main Street Beatrice, specifically for the beautification of downtown Beatrice’s Charles Park. This helped Main Street Beatrice install a Toro irrigation system and benches throughout Charles Park. A portion of the money was used toward the park’s various operation expenses.

Now that the days are warm, you can see families out enjoying the park. That’s what it’s all about for us – not the media write-ups or pats on the back or name recognition, but giving members of our family a nice outdoor environment where they can catch up and spend time together.

Donating money is only one way of giving back to your community. If you want to donate and money isn’t an option, think about donating your time and your machines to help beautify your town. Just imagine what your local park would look like if you had a chance to cut it. A simple phone call or two to your local city office or parks and recreations office can get the ball rolling.

We’d love to hear how you give back to your community. Leave a comment below.