Archive for January, 2011

Our Motivation Behind the First Lazer Z

Wednesday, January 26th, 2011

Lazer Z X-SeriesIt’s hard to believe that the Lazer Z has been around for more than 16 years. Back in May 1994, when we first started working on the best-selling mower, we wanted to fill a hole in the marketplace. Mowers of that time were big machines that lacked productivity and reliability. They wasted time on the grass and wasted valuable space on trailers. So we decided that our mower wasn’t going to be just productive and reliable, but it was going to be a machine that would deliver an unmistakable cut. It would also be a machine that minded its space.

But before we rolled up our sleeves and cranked up the factory floor, we put on our comfy shoes and traveled to some of our territories to hear firsthand what pros want in a mower.

With feedback in hand, we headed to Beatrice and started building our vision. More than a year later, the very first Lazer Z rolled off the line. It was the first mid-mount mower to provide a quality cut with every job, and to do it in less time. It was a mower that wasn’t just productive, but extremely reliable. It was the first machine to take up less trailer space, allowing room for the rest of the fleet. It was truly a product that revolutionized the industry; it changed how a landscape pro mowed.

Of course the Lazer Z of today is different from its humble beginnings, but not by much. We transformed and improved on a few of its features, but we kept the productivity, reliability and quality of cut just as impressive as the original model.

It’s been a long, rewarding road. One we would travel on if we had to do it all over again.

Do you remember your first Lazer Z? We’d love to hear from you.

Exmark Employees Donate Over $10,000 to Local Charities This Holiday Season

Wednesday, January 19th, 2011

Exmark Employees' Holiday Donations

Exmark Employees' Holiday Donations

We’re proud to announce that this holiday season, many Exmark employees gave back to the local community through a variety of donations to local charities.

Community Food Pantry Donation

Community Food Pantry Donation

The Exmark team raised nearly $10,000 for the local United Way branch. The donation was then matched by the Toro Giving Program for a total contribution of over $17,000.

Also, at Exmark’s annual Christmas party, the Exmark Employee Council collected food and monetary donations for the Community Food Pantry, an organization supporting families needing assistance with food, rent and utility payments. Exmark employees donated over $1,200 and four vehicle loads of food from its efforts.

Thanks to all who participated here at Exmark!

The Exmark Vantage

Tuesday, January 18th, 2011
Vantage

The new Vantage featuring a 36" cutting deck

It’s been more than a year since we introduced the Vantage. During that time, we’ve continued to tweak and make the Vantage one of the most comfortable, reliable and productive stand-on mowers in the industry.

This year, we’ve made a few additions to the mower. The first addition is a new 36″ Vantage with the UltraCut Series 3 cutting deck technology. This new 36″ unit makes getting in and out of gates easier and comes with integrated tie-down points for secure trailering.

We’ve also added a new fuel efficient option to the Vantage product line — a 25 hp Kohler Command Electronic Fuel Injection (EFI) Pro V-Twin engine.

Of course both of the new options available will still have the standard great stuff you’ve come to love about the Vantage including;

  • Speeds up to 8 mph forward and 4 mph reverse
  • Self-compensating suspension makes standing more comfortable
  • Adjustable platform for mowing hill sides and fold up ability allowing for walk-behind functionality
  • Heavy duty canister air filtration system

If you have time in the next few months, we encourage you to test out the new 36” Vantage and tell us what you think.

Love the Vantage?  Tested it already? Share your thoughts below.

The Pioneer Series

Wednesday, January 12th, 2011

A few weeks ago, we announced a brand new addition to the Exmark line-up — the new Exmark Pioneer Series. These mowers offer the same great performance and quality of cut that you’re used to with an Exmark.  Here are the details on the new series:

Pioneer S-Series

Pioneer S-Series

Pioneer S-Series

Pioneer S-Series is equipped with full-floating 44”, 48” or 52” Trivantage cutting technology and 20, 22 or 24 hp Kawasaki® V-Twin engines for speeds of up to 8 mph forward and 5 mph reverse. The mower’s hydraulically dampened steering system offers true zero-turn radius maneuverability and its unibody, heavy-duty tubular steel frame provides a solid platform. The Pioneer S-Series also includes 22 x 9.5 – 12 Turf Master® drive tires for optimum traction.

Pioneer E-Series

Pioneer E-Series

Pioneer E-Series

The Pioneer E-Series features a full-floating 48” or 52” Trivantage cutting deck. Power comes from 22 or 24 hp Kawasaki® V-Twin engines for drive speeds of up to 7 mph forward and 5 mph reverse on 20 x 8.0 – 10.0 Turf Master® tires.

What do you think of the new Pioneer series? Let us know in a comment below.