Increase Profitability and Customer Satisfaction with Lawn Care Services

 November 4, 2014
New stand-on machines including spreader sprayers and aerators increase productivity and reduce employee fatigue, which leads to increased revenue and profitabilty.

New stand-on machines increase the profitability of lawn care services by increasing the productivity each employee is capable of, while reducing employee fatigue to make performing the services more sustainable.

According to the 2014 LM150 report from Landscape Management magazine, seven of the country’s top-25 landscape maintenance companies are also in the top-25 lawn care companies. As competition in the maintenance category increases, an increasing number of landscape maintenance professionals are adding lawn care services as a way to deliver increased customer satisfaction while also increasing profitability.

Thanks to recent advances in stand-on lawn care equipment such as aerators and spreader sprayer machines, landscape professionals can deliver high quality lawn care services more profitably than ever. New machines such as the Exmark spreader sprayer offer greater flexibility in the chemicals used for weed and pest control, allowing lawn care professionals to do more with each pass of the machine.

The addition of high-quality lawn care services can help to grow maintenance business and grow your status as an expert at delivering beautiful, well-manicured landscapes among your customers.

The addition of high-quality lawn care services can help to grow maintenance business and grow your status as an expert at delivering beautiful, well-manicured landscapes among your customers.

Exmark estimates the switch from a 21-inch walk-behind aerator to a 30-inch stand-on machine can be paid back in 2-3 weeks. Lawn care professional Kent Harlan said he has made enough money to pay for his $9,500 Exmark spreader sprayer in 2-3 days.

In a competitive marketplace, the addition of lawn care services is a competitive advantage for an existing maintenance business. Today more than ever, customers want to hire a lawn care expert that can deliver a beautiful, manicured, weed-free yard. They don’t want to deal with one contractor for maintenance and another contractor for aeration, fertilization or weed control. As such, the opportunity exists to make more money for contractors willing to add the lawn care services customers want and need.

Today, it’s easier than ever to add lawn care services to an existing maintenance business.

When deciding which services to add, listen to customer feedback to learn which services have the most demand.

Employee training is important for the quality delivery of lawn care services. Additionally, certification and licensing are required for landscape professionals looking to add fertilization or chemical application services. In most states, certification and licensing are coordinated by the Department of Agriculture, or Office of State Chemist.

Download the complete Lawn Care Services white paperEPSON018 (in Adobe PDF format).

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